The 2016 Summit will focus entirely on smart tactics for driving more qualified traffic to your website - and specific strategies to convert those shoppers. This two-day conference will feature 18 exciting sessions with more than 25 conference and keynote speakers - including sessions from fellow retailers sharing their experiences and successes. The 2-Day Event will include: Conversion optimization, A/B testing, engagement strategies, on-site merchandising & personalization, customer retention, marketing automation, and MORE, Networking Opportunities to Improve Your Bottom Line PLUS you'll have the opportunity to attend two networking evening events and a number of sponsor exhibits where you can speak with trusted, hand-selected vendors to the e-retailing industry, Private One-on-One Coaching with Experts. All attendees will be able to take advantage of unique one-on-one strategy and coaching clinics for both Google AdWords and Analytics. These sessions provide a personal consultation filled with expert advice on your own paid search marketing and web analytics program - including new ideas, quick-win suggestions, common pitfalls and more. Coaching clinics will be available on a first-come, first-served basis.